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SMF Marketing Campaign – Page 2 – Epic Dialogue

MaritimeONE Scholarship Campaign

Our Approach

Creating Compelling Marketing Materials to encourage Sponsorship from Corporations to Support Maritime Studies

Story

To collectively raise awareness of the maritime industry as well as to profile education and career opportunities to the students and committed individuals.

The MaritimeONE (Outreach NEtwork) is the key manpower initiative for maritime stakeholders to collectively raise awareness of the maritime industry as well as to profile education and career opportunities to the students and committed individuals. 

One of the key MaritimeONE initiatives is the MaritimeONE Scholarship Programme. Since the programme’s inception, a total scholarship amount exceeding S$11million has been awarded to more than  400 outstanding youths to pursue courses locally and abroad.

Story

To collectively raise awareness of the maritime industry as well as to profile education and career opportunities to the students and committed individuals.

The MaritimeONE (Outreach NEtwork) is the key manpower initiative for maritime stakeholders to collectively raise awareness of the maritime industry as well as to profile education and career opportunities to the students and committed individuals.

One of the key MaritimeONE initiatives is the MaritimeONE Scholarship Programme. Since the programme’s inception, a total scholarship amount exceeding S$11million has been awarded to more than 400 outstanding youths to pursue courses locally and abroad.

Challenge

The agency was tasked to conceptualise and produce a series of Visual Assets to support the marketing of MaritimeONE Scholarship to prospective company sponsors. The aim is to attract companies to nurture young individuals for the maritime industry in the increasingly digitalised world.

SMF Marketing Campaign

Approach

The theme “Riding the Wave of Transformation” embodies the Maritime Industry’s efforts to build a “Next-Gen” Eco-system where Digital Transformation is at the core of everything.

MaritimeONE recognises that a healthy inflow of young local talents is needed to serve as the foundation of a company’s growth and success as well as to sustain a population to contribute to the progress of our Singapore’s maritime industry. It all begins with the commitment to developing the next generation of Maritime Leaders. 

The creative theme “Riding the Wave of Transformation” embodies the Maritime Industry’s efforts to build a “Next-Gen” Eco-system where Digital Transformation is at the core of everything. We created a series of Visual Assets including Brand Photography and E-brochures around the theme to showcacse MaritimeONE’s success in grooming future Maritime Leaders. A more human approach was added by incorporating real-world accounts of Student Ambassadors on how the Scholarship had impacted their lives thereby instilling trust and credibility in the prospective company sponsors.

Approach

The theme “Riding the Wave of Transformation” embodies the Maritime Industry’s efforts to build a “Next-Gen” Eco-system where Digital Transformation is at the core of everything.

MaritimeONE recognises that a healthy inflow of young local talents is needed to serve as the foundation of a company’s growth and success as well as to sustain a population to contribute to the progress of our Singapore’s maritime industry. It all begins with the commitment to developing the next generation of Maritime Leaders. 

The creative theme “Riding the Wave of Transformation” embodies the Maritime Industry’s efforts to build a “Next-Gen” Eco-system where Digital Transformation is at the core of everything. We created a series of Visual Assets including Brand Photography and E-brochures around the theme to showcacse MaritimeONE’s success in grooming future Maritime Leaders. A more human approach was added by incorporating real-world accounts of Student Ambassadors on how the Scholarship had impacted their lives thereby instilling trust and credibility in the prospective company sponsors.

Our Past Works

SingPost PostPal Smart Letterbox Launch

Branding Naming and Strategy, Campaign Messaging, Animation Production, Event Marketing

Client: Singapore Post Limited

Maritime Sustainability Initiatives Grant Branding

Brand Identity & Strategy, Campaign Messaging, Publication Design, Social Media Marketing

Client: Maritime & Port Authority of Singapore

CAG Annual Report

Annual & Sustainability Report, Publication Design, Photography, Art-direction

Client: Changi Airport Group

SingPost 160th Anniversary Party

Event Marketing, CSR Event Management

Client: Singapore Post Limited

Maritime Scholarship Recruitment Campaign

Publication Design, Art-direction, Photography

Client: Singapore Maritime Foundation

Contact Us

We are open to work, collaborations, partnerships, and general discussion on Singapore’s hottest topics on Sustainability and CSR. Let’s talk!

hello@epic-dialogue.com 

hello@epic-dialogue.com 

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